Disclaimer: Affiliates use a pay per call number to optimize ad campaigns in order to locate the most cost-effective leads for businesses.
Pay per call is a type of performance marketing that advertisers and marketing affiliates use. They buy a paid number from the call tracking software provider. Then, they add this number to the advertising campaign. Potential customers see the ad and call. They are instantly linked to the company whose services or products are advertised. Each call is registered in the system, and the analytical data report referred to each call is sent to the affiliate. This data includes:
- duration of the call
- personal information of the caller (name, income level, region where they call from)
- keywords that the caller was looking for
- price of lead
Each company determines the criteria for a qualified call that will be compensated. The process becomes clear for both parties with quick analytics, and there is no possibility of fraud. Affiliates can access the metrics in their call tracking platform accounts, so businesses know exactly what they’re paying for.
Another significant benefit of the pay per call is the possibility to optimize the campaigns. With analytics on calls, it is easy to get the cheapest leads and to increase the quantity of calls.
Which pay per call numbers exist?
Every pay per call provider offers a choice of numbers for their users. The numbers differ in the payment conditions. There can also be an option to purchase international numbers. As the call is executed with VoIP technology, it is cheaper than utilizing traditional telephone numbers.
- Mobile numbers are delivered through local mobile operators.
- Toll-free numbers are free for callers.
- Local numbers imply that customers will contact your company at a regular rate by dialing a local phone number.
- International numbers are the 800 numbers from abroad for those looking for global expansion.
How to get a pay per call number?
To get a pay per call number, you need to choose a call tracking software that complies with your expectations. Dialics offers pay per call service with instant analytics and the ability to buy numbers in up to 50 countries. The pricing per call is slightly different depending on the country you choose. There is a free trial period with no restrictions on functionality, so you will be able to explore the possibilities before making a decision. If you feel like trying it out, you can immediately start the process of registration or request a demo. The technical staff will be pleased to show you around.